Artificial intelligence is driving impact and ROI across all commercial functions for commercial-stage and pre-launch emerging and smaller biopharma companies. From insights generation to message and creative content testing, AI applications are expediting, enhancing and even sometimes replacing primary market research. For patients and caregivers, AI applications are providing solutions to barriers in their journey. In this webinar, emerging biopharma expert Ben Hohn is joined by AI experts to discuss these and many more examples that are ready to deploy today.
You’ll learn how:
- Integrated AI and machine learning solutions in omnichannel customer engagement (including next best action and dynamic targeting) are enabling optimal individualized customer engagement
- Generative AI is enabling real-language queries for advanced analytics in real time for commercial functions as part of an integrated cloud-based platform
- Virtual training and coaching applications are becoming integral to the next-generation field force
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