Impact fact
Arnab recently partnered with a life sciences company to optimize pricing and contracting capabilities that unlocked over $50 million in untapped business opportunity.
Role
Arnab’s primary focus is on helping life sciences companies develop transformational data and analytics capabilities from strategy through to implementation.
Expertise
Arnab’s expertise spans across commercial data and analytics strategy and implementing analytics solutions for clients in the life sciences industry. Arnab has advised pharmaceutical companies on a wide range of commercial issues, including go-to-market strategy, strategic sales planning, sales force design, promotion response measurement, managed care issues and launch optimization in specialty therapeutics. Arnab is a member of ZS’s integrated analytics and artificial intelligence advisory practice, which helps life sciences organizations identify and develop strategic capabilities across data and advanced analytics.
Education
Arnab has a bachelor’s in technology from the National Institute of Technology, Durgapur, with a focus on bioinformatics and next-generation sequencing analytics.
Media coverage
Life Sciences R&D & Medical
Study shows industry consensus needed in attitudes toward DCT quality risks
Sept. 12, 2022 | Article