Case studies
To get a sense of what we can help you accomplish, read about the transformations and success stories that we've helped other clients achieve. The proof is in our process.
Case studies
To get a sense of what we can help you accomplish, read about the transformations and success stories that we've helped other clients achieve. The proof is in our process.
Food and beverage
Leading U.S. bakery uses gen AI insights as secret ingredient for new brand strategy
A commercial bakery sought to refresh its brand identity and drive the next phase of its growth after an infusion of private equity funding. With ZS Atlas Intelligence, the bakery quickly and cost-effectively analyzed customer reviews to identify the core drivers that will fuel its consumer engagement strategy. It used these emotional and functional sparks to revamp its marketing approach in a matter of weeks, not the months conventional research would have required.
Food and beverage
Leading U.S. bakery uses gen AI insights as secret ingredient for new brand strategy
A commercial bakery sought to refresh its brand identity and drive the next phase of its growth after an infusion of private equity funding. With ZS Atlas Intelligence, the bakery quickly and cost-effectively analyzed customer reviews to identify the core drivers that will fuel its consumer engagement strategy. It used these emotional and functional sparks to revamp its marketing approach in a matter of weeks, not the months conventional research would have required.
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