See how a smarter platform transforms customer engagement
Harness the power of personalization with an intelligent life sciences platform that helps your teams move faster together in the dynamic healthcare ecosystem.
15%-30%
Sales lift
15%-40%
Improvement in customer engagement
What’s inside
Start anywhere. Scale when you’re ready.
Create personalized journeys to define, drive and strengthen customer relationships.
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Orchestration Engine
Learn customers’ preferences for digital and in-person contact. Orchestrate personalized journeys and deploy AI to automate customer engagement processes and nudge field reps to engage in meaningful ways.
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Field Activation
Arm your sales team with CRM-integrated tools that give each field rep a dynamic, personalized call plan and suggestions for how to engage healthcare providers with the right message.
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Omnichannel Next Best Actions
Create a personalized experience for each healthcare provider. AI learns how physicians interact in digital and in-person channels and suggests an appropriate action to take next, integrating with marketing systems to automate seamless workflows.
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Content Personalization
Optimize each touchpoint in your customer journey with bite-sized, modular content blocks fit for emails and other digital channels. AI-powered microtagging workflows put the right touch on each interaction.
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Customer 360
Meet your customers' evolving needs and preferences. Data from digital and non-digital channels sync up to provide insight about how customers engage with your brands, products and the broader healthcare ecosystem.
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Algo Flow
Run and train ZS industry-tested algorithms from our library, including our next best action and dynamic targeting algorithms. Or develop and incorporate your own algorithms to create something new.
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Data Subscriptions
Use the latest propriety ZS data in your models or dashboards. Affinity Monitor® aggregates real-world HCP engagement data to understand channel affinities. Access Monitor™ uses access metrics to learn which doctors open doors to pharma sales reps.