Model and monitor your marketing mix
Make it easy to improve your marketing tactics, promotional response and brand sales. Plug in algorithms, workflows and modeling scenarios that learn from historical activity so you can find new ways to elevate your promotions’ quality and performance.
30%-50%
Increase in efficiency
40+
Markets around the world
KEY BENEFITS
What sets our product apart
Data quality checks and descriptive statistical summaries empower you to securely and efficiently manage a growing user database.
By transforming your data into interactive visualizations, you can improve decision-making across the enterprise and elevate your programs.
When you demystify your customers’ journeys with advanced analytics and batch modeling, you can pinpoint conversion drivers and elevate your impact.
WHAT’S INSIDE
ZAIDYN Promo Lens
Process data in batches for speed and precision
Pick up speed by processing many models at once and applying business rules across batches of data.
Attribute sales and marketing conversions back to their original sources so you can understand your true impact.
Dive deeper with ready-made algorithms and models
Assess the ROI of your past promotions and model the impact of a new marketing mix or budget.
Unlock insights through interactive data visualizations powered by advanced analytics models.
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