From messenger to mainstay: The value of the human in an AI era

In a digital age, the power of human connection still holds strong—yet some pharma organizations still wonder if they can do more with digital and less with in-person reps. “Unbundling the rep” requires us to stop putting everything on these valuable resources and only deploy them in the contexts that matter most. But where exactly does the human rep thrive? Where can digital and AI take the lead, and where are reps truly irreplaceable? ZS has done the research, and Namita Powers reveals the key moments where sales reps deliver unmatched value.
 

This webinar will help you:

• Foster a renewed sense of purpose for sales reps in an increasingly digital and AI-enabled pharma landscape
• See research-backed strategies that help human sales reps thrive in a digital world by focusing on their irreplaceable, high-value interactions
• Understand how organizations can enable and redefine the sales role, ensuring reps remain vital to long-term growth